How To Make Money With a Free Android App on the Google Play Store

So, you’ve worked hard at building an amazing Android app that you intend to offer for free on the Google Play Store. Providing access to an audience of millions of viewers on a global scale, Google confirms that roughly 90% of all apps downloaded on the Google Play Store are offered for free. But one … Continue reading How To Make Money With a Free Android App on the Google Play Store

Do You Have The Right Mobile App Marketing Plan? A Guide to Smart and Effective Marketing

One of the most overlooked aspects of developing and launching an app is having the right mobile app marketing plan. This is when the hard work really starts. Simply launching your application and posting it on Facebook will not deliver the thousands of downloads you envision. There are approximately 6.5 million apps available on the … Continue reading Do You Have The Right Mobile App Marketing Plan? A Guide to Smart and Effective Marketing

Monetize Your App with OfferToro SDK

OfferToro SDK

Did you know that the majority of app revenue comes from in-app monetization, not up-front app purchases? Monetizing your app is essential to your application’s growth and success. But when 75 percent of app users expect free content, how do you harness revenue without alienating your user base? The answer is an all-in-one incentivization suite … Continue reading Monetize Your App with OfferToro SDK

The Beginner’s Guide to Expert App Store Optimization

Launching an app for the first time is an exciting venture, and requires some calculated setup to ensure your launch goes the way you want it to go. Taking an app store optimization (ASO) approach helps maximize exposure and downloads from day one, giving your app the start it needs to succeed. How do you … Continue reading The Beginner’s Guide to Expert App Store Optimization

Mobile App Offer Walls Done Right: Engage Customers, Don’t Trap Them

Mobile app offer walls

Mobile app offer walls are the original app monetization blueprint that serves up rewards to users who opt in. Despite the lucrative potential, developers tend to have mixed feelings about offer walls. It’s tricky to find the right balance between monetizing your app and trapping your customers in a cycle of watching ads to get … Continue reading Mobile App Offer Walls Done Right: Engage Customers, Don’t Trap Them